Updates from November, 2009 Toggle Comment Threads | Keyboard Shortcuts

  • Laura 8:41 am on November 9, 2009 Permalink | Reply
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    Turning unemployment into employment 

    Unemployment- the word everyone dreads but can’t stop talking about. Stop for a day and count how many articles you come across discussing unemployment. It’s quite a fun little experiment- after the 1,289th article you will realize that each article discusses one of the following topics:

    “Unemployment….it’s at an all time high” (really? thanks for the update)
    “Employment continues to improve” (wait, what? I thought it was at an all time high?)
    “Unemployment forecast- economy looks hopeful. Unemployment at an all time high, but employers look hopeful for 2010” (personal favorite- combines first two statements and states no opinion at all)

    We get it- people are unemployed, economy sucks, and lets hope it gets better. It’s not going to be better tomorrow, nor the next day, or the next. Lets quit the whining, we got the message- economy sucks and the job market is tough. Those of us who find ourselves unemployed can’t change the economy- (More …)

  • Laura 7:32 pm on November 3, 2009 Permalink | Reply
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    10 Online Tools PR Pros Should Know 

    10 Online Tools PR Pros Should Know

    In no particular order, here are 10 online tools PR pros should be familiar with for pitching, researching, managing and monitoring:

    • MatchPoint – MatchPoint produces a list of journalists, ranked by relevance based on their bodies of work culled from a database of more than 11,000 news sources, 25,000 online news sites and 10,000 blogs.
    • Radian6 – Radian6 is focused on building the complete monitoring and analysis solution for PR and advertising professionals so they can be the experts in all social media platforms.
    • PitchEngine – PitchEngine makes it possible for PR pros, brands, and agencies to build and share digital, social media releases with their contacts for free. Share social media releases by email, with Facebook, LinkedIn, Twitter, Google News etc.
    • Google Alerts – Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic. (More …)
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